International Youth Day
The world youth makes up one sixth of the total population of the world. The UN defines the youth as the age group between 15 and 35 years old. Majority of these young men and women live in developing countries and their numbers are expected to rise with time. In 1998 a resolution proclaiming August 12 as International Youth Day was adopted during the World Conference of Ministers Responsible for Youth. That recommendation was later endorsed by the UN General Assembly in 1999. International Youth Day was first observed worldwide on 12th August in 2000.
Towards Sustainable Consumption
Many global programs and initiatives are now involving and targeting the youth for bringing in the change. Sustainable consumption is an umbrella term that brings together a number of key issues, such as meeting needs, enhancing the quality of life, improving resource efficiency, increasing the use of renewable energy sources, minimizing waste, taking a life cycle perspective and taking into account the equity dimension.
Youth constitutes one-sixth of the world’s population
Sustainable consumption and production maximize business potential to transform environmental challenges into economic opportunities and provide a better deal for consumers. The challenge is to improve the overall environmental performance of products throughout their life-cycle, to boost the demand for better products and production technologies and to help consumers in making informed choices. It involves different stakeholders, including business, consumers, policy makers, researchers, scientists, retailers, media, and development cooperation agencies, among others.